The goal of 100inspiring100 is for 100 female leaders to donate copies of The Startup Squad, a children’s novel about friendship and entrepreneurship, to 100 underserved girls through Girls Inc. of NYC. The Startup Squad empowers girls with an entrepreneurial mindset to realize their potential and follow their dreams, whatever their passions.

Girls Inc. of NYC serves girls throughout the five boroughs of New York City. Nearly 65% come from families earning $30,000 a year or less. At its very heart, Girls Inc. of New York City is about offering girls the opportunity to discover their intellectual and emotional strengths.